I'm a brand identity designer, director specializing in site-specific theater, & lifelong Upstate New Yorker. Through my branding studio, Callback Design, I help businesses identify their distinct stories and communicate them to build loyalty & trust.
Joined before July 2023
After receiving my Theater Arts degree from SUNY New Paltz, I knew the Hudson Valley was where I wanted to build an artistic life and home. While assistant directing and putting up small play readings of my own, I learned graphic design on the job in non-profit and small business marketing roles. Beginning in 2020, I established my own design business and developed a unique branding process for my clients, based in a director's approach to visual storytelling.
In addition to Callback Design, I currently work part-time as the in-house graphic designer for the Stella Adler Studio of Acting in New York. In this role, I develop advertisements and marketing materials for a variety of programs, and established a new visual identity and logo suite for the organization, coinciding with their 75th annniversary.